Breaking Down the Recruiting Brick Wall: How to Build More Effective Hiring Practices

This article is the first in a three-part series looking at how your organization can improve its hiring processes. Like what you see? Then check out parts two and three when you finish reading this one. 

How effective are your hiring strategies, really? And how can you make sure you’ll keep employees once you’ve hired them? As the economy continues to improve, businesses need to make recruiting and retaining employees a priority in order to remain competitive. But where do you start?

Today 180one kicks off a new series to help you when you’ve hit a recruiting “brick wall” and your standard practices just aren’t working anymore.

In this three-part series, we’ll give you the tools to build better hiring processes and effectively source, recruit, interview and select the right candidates for your organization.


First, let’s take a look at the market data.

Progress In The Market Infographic
Drivers of Turnover Infographic

As the market continues to improve, you need the right practices in place to make sure you hire and keep the best talent for your organization, and this series will enable you to do just that.


For Post 1, we’ll show how important planning is to executing any search and provide you the tools to lay a strong foundation for your recruiting strategy.

Identifying Position Needs


“Give me six hours to chop down a tree, and I will spend the first four sharpening the axe.” – attributed to Abraham Lincoln


Unfortunately, most organizations head straight to job boards to post their open roles without first identifying the goals of the position and what candidates need to be successful. Taking time to “sharpen your axe” and create a specific plan for success before you start sourcing and recruiting, though, will increase the efficiency of your search and ensure that you find the best person for the position.


Crafting a well-defined job description that lists the roles, responsibilities and other “hard skills” required to get the job done each day is a standard practice that all organizations should do when kicking off a new search. However, most job descriptions don’t necessarily address the “soft skills,” such as leadership and communication style, needed to succeed in the role and at the organization. 


To make sure you identify candidates with both the “hard” and “soft” skills needed, take time at the beginning of the search to create a Candidate Success Profile.


This document will serve as a guide throughout the search that enables you to assess all of the candidates’ skills and determine their potential for success within your organization.

Building your success profile

Let’s look at an example of what this process might look like for your company.


Your organization is resistant to change (obstacle), so you need a candidate who not only has an understanding of your industry’s best practices (hard skill) but also has the ability to come into an organization as an outsider and earn buy-in from other employees to implement those practices (soft skill). Will the successful candidate need to listen and build relationships first? Or will the right candidate need to flex a heavy hand and enforce new policies and procedures immediately?


Different organizations require different leadership styles, so defining success and building your Success Profile at the beginning of your search will help you find the right fit for your organization’s needs.

Sample Success Profile


Need help setting up your Success Profile document? Below is a sample of a simple profile to get you started. Remember that you can expand or minimize your profile depending on the scope of the role. Just make sure to focus on the key areas this person will need to be successful.

Candidate Success Profile-Chief Financial Officer

In the Next Post…


Now that you’ve identified the profile of the ideal candidate for your open position, it’s time to go out to the market and find the professionals who meet that description. Head over to Post 2 of our series to explore how to source and recruit the right candidates for your organization. Then read Post 3 to learn how to use your assessment tools to make the best hire possible.

By Catherine Landgraf 24 Apr, 2024
Chief Financial Officer Instrument is a creative technology company headquartered in Portland, Oregon consisting of 300 talented people focused on redefining brands and experiences. Our teams push the boundaries of design, technology, and innovation for some of the world’s leading brands such as Google, Amazon, Spotify, and Nike. We are a collaborative partner to businesses seeking transformation and growth. We concept, design, and deliver best-in-class products, marketing, and brands. Check out some of our work here . We're searching for a strategic and business-minded Chief Financial Officer to help lead the agency toward its goals during our next phase of growth. Reporting to the CEO, you will partner with executives and team leaders to achieve financial performance by providing insightful information to the organization for decision-making, as well as challenging the status quo to yield better ideas and outcomes on behalf of the agency. What You'll Do Strategic Planning Leadership: Drive and oversee annual strategic planning processes with the CEO, ensuring alignment with organizational goals and objectives. Partner with Business leads during annual business planning, quarterly forecasts (and updates) to provide a strategic outlook and point of view on how to elevate the team and business to meet/exceed targets. Financial Reporting and Analysis: Ensure that our financial reporting is accurate and timely, and that company leadership has access to reliable data necessary to effectively manage the organization. Deliver monthly financial statements in compliance with tight public reporting deadlines, while working with both internal and external stakeholders. Understand and communicate variances of financial performance. Generate cash flow forecasts for our parent company and work with other team members to make necessary changes to improve accuracy. Support and take responsibility for all internal and external audits and/or reviews. Build productive relationships with auditors and the parent company. Strategic Financial Management: Partner with the CEO ensuring that Instrument’s financial performance is aligned with the strategic plan and the finance organization functions efficiently and with a high degree of service to the organization. Work closely with the CEO and manage a close working relationship with our parent company. Provide timely, accurate, and clear financial information as necessary. Lead the business and financial planning aspects of the company, including monthly/annual budgets, revenue forecasts, and projections. Evaluate, enhance, and manage all finance-related budgets, forecasts, and processes. Identify, drive, and engage in ad-hoc initiatives designed to improve the profitability of the company. Be fully responsible for the company’s financials. Team Leadership and Development: Manage, lead, and develop a team of direct reports responsible for all accounting and finance functions including AP, AR, and Financial Planning & Analysis processes. Operational Efficiency and Compliance: Recommend and implement improvements to all operational finance processes. Safeguard the company; review, develop and manage internal controls designed to comply with SOX requirements. Monitor, maintain, and update the company’s ERP and other financial tools and systems. What You'll Bring The ideal candidate will have 15+ years of progressive experience in accounting, financial analysis, budgeting, and forecasting with 5+ years as a leader. Bachelor’s degree in accounting, finance or a related field required. CPA, and Masters/MBA preferred. Preferred experience working with rapidly growing professional services firms. Proven experience managing, coaching, and mentoring a team of direct reports. Confidence in preparing, summarizing, and effectively communicating financial information to a broad audience. Excellent communication and organizational skills. Must be flexible, with the ability to drive and adapt to change. Interested in Learning More? 180one is a retained search firm and has been engaged by Instrument to manage this search. If interested in learning more about the opportunity, please contact Matt Oltmann at matt.oltmann@180one.com / 971.235.6236
24 Apr, 2024
We are excited to announce our recent collaboration with Forest City Trading Group, resulting in the placement of their new Vice President of Application Development! Forest City Trading Group (FCTG), as an employee-owned organization, is among the largest lumber wholesale distributors in the US with roots going back to the 1960s. They facilitate the distribution of products across 6 continents through their network of 13 operating companies and close to 700 employees. As proponents of forest sustainability, they actively support suppliers who use sustainable forest management practices that promote forest sustainability and result in long-term environmental, social, and economic benefits. Congratulations to FCTG, and the 180one Search Team on a successful executive placement!
By Catherine Landgraf 24 Apr, 2024
Chief Executive Officer The Company For over 35 years, Terra Dynamics (“TDI”) has delivered an environment of excellence to their clients through successful delivery of park and field construction, wetlands mitigation, landscape architecture, and greenspace enhancement projects. With experience in public works - and a commitment to quality, performance, and safety—Terra has secured one of the finest reputations in the industry. They lead the industry in innovation, application, technology and performance. The differences are the belief that one company should be everything you need in a commercial landscape construction contractor as well as the knowledge and experience to deliver the best to their clients. In 2023, Terra expanded their footprint with the acquisition of Paul Brothers Inc, a 3 rd generation owned commercial landscaping company based in Boring, Oregon. Together these companies have a combined 85 years of experience delivering top quality projects while making a lasting impact on parks, playgrounds, schools and more around the Pacific Northwest. The Role Reporting in the Board of Directors, the CEO will lead the organization that has experienced long-term success and sustainable growth. The CEO shall possess the leadership skills to build upon the organization’s record of quality, expansion and excellence to drive continued success. The CEO serves as the face of Terra Dynamics and builds and maintains relationships in order to advance and support the organization’s mission, programs and services. Ideal CEO Candidate will need to be skilled in the following areas Leadership Skills : Through leadership, create a unified organization. Ability to develop, communicate, and implement sustainable short-term and long-term vision for Terra Dynamics. People Leadership : Develops a strong leadership team to maximize operations and future growth while maintaining a culture of shared responsibility and stewardship among Terra Dynamics and the Board. Ensures a work environment that recruits, retains and supports quality staff, and that the appropriate processes are in place for recruiting, selecting, developing, motivating and evaluating staff. Strategic Planning : A balance of long-term strategic thinking and short-term tactical thinking to drive goals aligned with Terra Dynamics goals of consistent and sustainable growth, with a heavy focus on profitability. Operational : Understands the need to create a strong and repeatable infrastructure that supports the current organization and future growth for delivering a consistent, quality experience for both clients and employees. Leverages technologies and processes to be less labor intensive for both execution of projects and tracking their respective performance that results in greater efficiencies for the team. Business Acumen : General business interest that includes creating a financial vision, and strong overall financial acumen including understanding of the balance sheet. Knowledgeable about standard business practices (planning, metrics, P&L management), and a track record of building efficient organizations with low waste and success at profitable execution. External Relations : Maintains relationships with key personnel in State and Local governments, as well as other key external relationships including other General Contractors, Bonding and Insurance companies, and other support organizations. Qualifications Bachelors degree in Construction Management, Civil Engineering or related field. 10+ years of experience in commercial construction management overseeing multiple multimillion-dollar projects. Construction experience working with State and Local government contracts. Demonstrated proficiency and expertise in the following areas: Construction management Budget development and control Persuasive presentations Bid process and Estimating Recruiting and Development Contract review, negotiating, and administration Preconstruction costing Field personnel management Interested in Learning More? 180one is a retained search firm and has been engaged by TDI to manage this search. If interested in learning more about the opportunity, please contact Rochelle Fleisher at: 503.699.0184 or rochelle@180one.com
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